Andrew Adams
 

Editor's Letter

by Andrew Adams
 
 
 

 

Editor's Letter

 
January 2019
 

The End of a Remarkable Century

 

THIS SPECIAL, DOUBLE ISSUE CELEBRATES THE 100TH YEAR OF THIS PUBLICATION, which launched in 1919 as the California Grape Grower. We’ve incorporated the cover of that original publication into the cover of this issue of Wines & Vines that comes out nearly a full century later.

 
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Editor's Letter

 
November 2018
 

Rebuilding and Preparing for Future Vintages

 

AS I WRITE THIS COLUMN, THE 2018 HARVEST IS BEGINNING TO WIND DOWN in many parts of North America. Here in the North Coast of California we’re well past the halfway point and it appears the weather will permit some more hang time and picking to continue at a steady pace.

 
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Editor's Letter

 
October 2018
 

Insights From a Packaging Maverick, and Looking for Others Who Changed the Industry

 

THIS IS WINES & VINES’ ANNUAL “BOTTLES AND LABELS” ISSUE and this year it features the words and wisdom of someone who has regularly used wine packaging as a canvas on which to express his winemaking artistry and wit.

 
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Editor's Letter

 
September 2018
 

The End of an Era but the Start of Something Even Better

 

AT THE START OF AUGUST, Wines & Vines announced some transformative changes that I'm going to explain here in a little more detail.

 
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Editor's Letter

 
August 2018
 

A Competitive Closure Market Benefits Wineries and Consumers

 

Last year I had the opportunity to visit the Portuguese cork forests and watch the bark harvest first hand. The process of stripping the bark from the trees is a skill honed over years, and I was impressed by the dexterity and efficiency exhibited by the workers as they used axes to cut into the bark and then pull large sections of it free from the trees.

 
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Editor's Letter

 
July 2018
 

Highlighting Technology From the Vineyard to the Tasting Room

 

THIS MONTH'S EDITION of Wines & Vines truly offers insights from the vineyard all the way to the wine glass. 

 
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Editor's Letter

 
June 2018
 

A New Role, But the Same Commitment to Community

 

IT IS A GREAT HONOR and privilege to write my first Editor's Letter for Wines & Vines magazine, having been promoted to the editor post in April. I am following in the immensely qualified footsteps of Jim Gordon, who we are lucky to still have writing for us in the role of editor at large.

 
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Editor's Letter

 
May 2018
 

Introducing the New Editor And the Annual Packaging Issue

 

THIS WILL BE MY LAST Editor's Letter for Wines & Vines as I am stepping back from the editor position after almost 12 years. It should be a very smooth transition for the new editor, Andrew Adams, because he's been here on the editorial staff since 2011 and is a familiar face to many of you.

 
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Editor's Letter

 
April 2018
 

Start the Winemaking Year Well-armed With Information

 

THE CHARDONNAY AND VIOGNIER VINES IN MY MICRO VINEYARD in Napa Valley are beginning to break bud as I write this letter on March 15. A week ago the buds hadn't even swelled, and I was starting to wonder if the vines had all given up and died over the winter. But yesterday the buds started to open-and right on time. Over the past 15 years they have almost always broken bud on March 15, drought or no drought, hard freeze or no hard freeze.

 
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Editor's Letter

 
March 2018
 

Vineyard Innovations as the Growing Season Begins

 

MARCH IS A HOPEFUL TIME OF YEAR in North American vineyards, when crews restore order to the tangled canopies and owners imagine how large and perfect their harvest will be six months later. It’s a month when many wine regions will finish their annual pruning and some will see bud break, and it’s a month when Wines & Vines covers vineyard equipment and technology extensively.

 
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Editor's Letter

 
February 2018
 

Oak Is to a Cooper What Grapes Are to a Winemaker

 

WALKING ALONG A STONE TERRACE near the top of one of the Tokaj region’s steep hillside vineyards, I noticed that new oak seedlings were springing up from the soil at the edges of the vine rows. I looked uphill from the Furmint and Hárslevel? vines and saw a stand of native Quercus petraea trees. In the previous year, when these oaks let go of their acorns, some of them rolled down the hill or were carried by wildlife to favorable spots next to the vines, where they could sprout.

 
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Editor's Letter

 
January 2018
 

Practical Ways to Improve Wine Production in 2018

 

The typical theme for a January issue would be something like our cover headline last January: “Equipped for the Future.” As our team put together this issue, which will be distributed before and during the wine industry’s biggest North American trade show and conference, the Unified Wine & Grape Symposium set for Jan. 23-25, we were using a working headline of “Tools for Tomorrow.” However, after staring at that one for a few weeks it began to look too much like a 1950s-newsreel title that would have run over a big-band soundtrack and grainy black-and-white video of jerky robots and computers the size of whole rooms. Plus, on reviewing several of the key articles in this issue, they are really not so futuristic, but instead over realistic, practical solutions for winemakers and grape growers now. Hence the final cover headline, “Tools for Today.”

 
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Editor's Letter

 
December 2017
 

The Biggest and Best Stories and Lots of Vineyard Coverage

 

The job of our editorial team is primarily to sift through all that’s said, done and learned in the North American wine industry each year. We use our best judgment and experience as journalists to decide what news, trends and research might be most important to all of you, and to publish them in the magazine accurately and in a timely way. That’s each month in the print edition and each business day on winesandvines.com.

 
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Editor's Letter

 
November 2017
 

Generosity and Compassion Will Speed Fire Recovery

 

As this issue went to press, 11 shocking and fatiguing days had passed since horrific fires broke out in Northern California, causing unprecedented loss of life and property and disrupting many wine-producing communities during the busy harvest season. Our staff and their families in the North Bay region saw the fires, breathed the smoke and some faced evacuation from their homes but came through it with their lives and properties intact.

We know that wasn’t the case for many of our readers, and we express our deepest sympathy to those who lost loved ones, homes, wineries and livelihoods.

As of this writing, the major fires had burned more than 245,000 acres, destroyed 6,900 structures and killed 42 people. Firefighters had fought and gained containment in most places, but the fires continued to burn while wineries hustled to bring in the last of their grapes and complete their fermentations.

The emergency didn’t stop the wine-producing community, however. People immediately began pitching in enthusiastically to provide shelter and food for the homeless, support and praise for the firefighters, and countless favors large and small for fellow winemakers, growers, cellar workers, vineyard crews and anyone else in the affected areas—whether directly connected to the wine industry or not.Meanwhile, many residents of Sonoma, Napa, Mendocino and Lake counties who had to evacuate due to the fires had not been allowed back to their properties to assess the damage that may have occurred, so along with the known losses, unknown losses remained to be documented.

One of the largest contributions we know of came from E. & J. Gallo Winery in the form of a $1 million charitable donation to three nonprofit aid organizations and a commitment to match Gallo employee donations $2 for every $1. Mumm Napa provided a great example of generosity of another type by building and giving away sifter boxes to people whose homes and businesses had burned, so they could sift through the ashes to find valuables.

We can’t begin to name all the people and organizations that have rallied to help. But it’s been heartwarming to see, and on behalf of our team and the many wine country communities that have been damaged, we wholeheartedly thank everyone for their concern and help.

Cash donations are still needed urgently at this point for communities to clean up and rebuild. These can go to any legitimate nonprofit group serving the North Bay and North Coast counties affected. Four that we understand are especially well-suited are: Napa Valley Community Disaster Relief Fund, Sonoma County Grape Growers Foundation, Mendocino County Disaster Fund and Red Cross of Northern California.

Our main job as a publication is to inform members of the wine industry about issues important to their livelihoods, so in the following pages you will see a comprehensive wrap-up of news coverage on the fires. We will do our best to keep you informed of all future newsworthy developments as well. Also, our team is actively seeking additional ways to help in the coming weeks and months of the recovery process.

Again, all of us at Wines & Vines want to express our sympathy to those who have lost so much. We know that the great energy, compassion and entrepreneurial spirit in our industry will speed the recovery of the damaged communities.

 
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Editor's Letter

 
October 2017
 

A Challenging Harvest and Inspiring Package Design

 

This issue goes to press as West Coast grapegrowers and winemakers scramble to manage a harvest that’s throwing them multiple challenges, from mildew to dehydration to potential smoke taint. For some varieties and some regions, it’s the most difficult vintage in several years, and in California the size of the crop is likely to be significantly smaller than 2016.

 
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Editor's Letter

 
September 2017
 

Why We're Focusing on the Wholesale Tier  Access to this article requires a subsciption.

 

The crush will be well underway when you get this issue, and you’ll be busy. But be sure to save your magazine if you don’t have time to read it right away. Please don’t pitch it into the recycling bin. This issue is a keeper.

 
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Editor's Letter

 
August 2017
 

Closures, Terroir and Pinot Noir  Access to this article requires a subsciption.

 

OUR EDITORIAL TEAM SEARCHED for a new earth-shaking trend in closures for this issue but didn’t find one. What they did find was not one trend but several, all going in different directions and gaining speed as they go.

Contributing editor Jane Firstenfeld covers packaging as a regular reporting beat, so when she caught up with a number of winery marketing pros and closure suppliers for her article, “Topping the Bottle,” the news was familiar but still exciting:

• Natural corks continue to make strides in TCA prevention, most notably in the relatively new methods for screening individual corks for TCA and culling them before they can leave the factory.

• Ways to remove the TCA from agglomerated corks also continue to progress.

• “Synthetic” stoppers might need a new name. This designation might not be accurate anymore for closures made from non-cork materials, since the leading company is now making them from sugar cane plants instead of plastic. They’re also certified as having zero carbon footprint, and that just doesn’t sound synthetic.

• The decoration capability of capsules keeps getting more elaborate, Firstenfeld writes, but on the other hand some wineries are simply skipping the capsule and letting the stopper show through bare glass. Her article is a good source of ideas for anyone thinking about shaking up their brand’s packaging.

The other closures story in the issue is by columnist Andy Starr, who presents mini case studies describing “How Wineries Choose Their Closures.” Starr, who once managed a closure company startup, interviewed winemakers at four wineries and the brand manager at a fifth to see what drove their closure decisions. Some use multiple closure types, and all lean heavily on what closure suits the taste and quality of their wine most closely.

Beyond closures, don’t miss two different but extremely significant articles about vineyard soil and terroir in this issue. Regular columnist and California ag extension advisor Glenn McGourty explains in his Grounded Grapegrowing piece the transition from the concept of “soil quality” to “soil health” in the ag community. Also, renowned professor of viticulture Cornelis “Kees” van Leeuwen and his team detail what their research has revealed about terroir expression in Bordeaux.

Finally, Pinot Noir is the topic in two articles, one from Oregon and one from upstate New York. First-time contributor L. M. Archer puts the Willamette Valley’s new Lingua Franca Wines production facility under the “Technical Spotlight,” while Ray Pompilio writes in the Wine East section about a French-American Pinot Noir-making effort in the Finger Lakes.

Don’t miss the Packaging Conference

 
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Editor's Letter

 
July 2017
 

Read Up on Technology and Barrels Before Crush

 

THIS ISSUE HAS A LOT OF GOOD READING for you winemakers who are enjoying a month of relative calm before harvest and visualizing your upcoming fermentations. July is Wines & Vines’ Technology Issue, so we emphasize several types of digital and mechanical technology that can improve wine quality and winemaking efficiency during the coming vintage.

 
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Editor's Letter

 
June 2017
 

Preparing the Vineyard and Crush Pad for Harvest 2017  Access to this article requires a subsciption.

 

JUNE IS THREE MONTHS BEFORE HARVEST, and the vines in most of North America are like college students at a freshman kegger. Their work is just beginning, yet senior exams (or 25° Brix) will come more quickly than they realize. That’s why this is the Pre-Harvest Issue of Wines & Vines.

 
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Editor's Letter

 
May 2017
 

The Packaging Issue, Big Deals and Vineyard Mechanization

 

APRIL SHOWERS ARE SUPPOSED TO BRING MAY FLOWERS, but around here April showers bring the annual May Packaging Issue. This year the issue is easily as colorful as a bunch of roses, starting with the cover story by contributing editor Jane Firstenfeld that shows how wineries are using packaging to enhance the look, quality and sales of their rosé wines.

 
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Editor's Letter

 
April 2017
 

An Issue and a Conference Focused on Oak  Access to this article requires a subsciption.

 

Oak is our main theme this month, both in the magazine and at the upcoming Wines & Vines Oak Conference on April 26. It will be our third annual conference and trade show focusing tightly on barrels and oak adjuncts. We’re all excited to be hosting the event in Sonoma County for the first time, and we encourage you to register as soon as possible at wvoak.com.

 
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Editor's Letter

 
March 2017
 

Vineyard Technology Sets Stage for 2017  Access to this article requires a subsciption.

 

DRENCHING FLOODS IN CALIFORNIA, bitter cold and snow in the Northwest and absurdly seesawing freezes and thaws in the eastern United States remind us once again how little control grapegrowers have over their crops.

The best way to bring a little more order to this natural chaos is to make yourself as smart as you can. This issue is full of information for those who want to grow their own grapes more efficiently. The vineyard technology coverage consists of four articles, which will also help winemakers who don’t grow their own fruit but do want the tools to make themselves better grape buyers.

 
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Editor's Letter

 
February 2017
 

How to Protect Your Barrel Investment  Access to this article requires a subsciption.

 

 AT $900 PER BARREL for French oak and $450 per barrel for American oak, barrels are a major, major expense for many wineries. Used carefully they will, of course, be worth the money. Barrels can help immensely in elevating your wine to the highest quality that your grapes can deliver. They also can help elevate the price that customers will pay for it.

 
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Editor's Letter

 
January 2017
 

Equipped for the Future: Insights for 2017

 

JANUARY IS A GREAT MONTH for thinking about the future, and this issue of Wines & Vines has plenty of food for your thoughts. It’s traditionally our biggest issue of the year, and it is timed for distribution at the Unified Wine & Grape Symposium in Sacramento, Calif., running Jan. 24-26. That event also makes a great springboard for planning what to do in the winery, the office and the vineyard in 2017. Read managing editor Kate Lavin’s preview of the symposium.

 
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Editor's Letter

 
December 2016
 

The Best and Biggest Stories of the Year

 

THIS ISSUE WRAPS UP Wines & Vines’ coverage of the North American wine industry for 2016. From where we sit it’s been a great year. Most grapegrowers and winery owners made good money in 2016, as consumer demand kept growing and supplies of grapes and wine were sufficient but not in a surplus situation—balanced, in other words. And balance is a good thing for the business of wine, just as it is for the taste profile of an individual wine.

 
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Editor's Letter

 
November 2016
 

Looking Forward to a Quieter Time of Year

 

As I write this letter on Oct. 14, the first rainfall of the season is falling softly in California’s North Coast counties, where Wines & Vines is based. The forecast calls for two more days of likely rain, totaling more than an inch in some spots. The conventional wisdom holds that grapevines appreciate a good watering just after giving up their fruit for the year. So this year nature is handling the job rather than irrigation pumps.

The soaking was perfectly timed for many wine grape growers, including Mendocino County, Calif.,-based Bonterra, whose CEO Giancarlo Bianchetti said that his crews brought in their last organic and Biodynamic grapes just one day before the rain started. Bill Easton, owner and winemaker at Terre Rouge and Easton Wines in Amador County, Calif. was rushing to harvest the last of his Syrah at 2,500 feet elevation. Many growers noted that Cabernet Sauvignon and Petit Verdot, both late ripeners, were still on the vine in a number of places, however.

According to Jane Firstenfeld’s report, almost everyone in California was pleased with the growing season and the pace and conditions of harvest. Kevin Phillips of the Michael David Winery is not a BS artist, but he enthused to us recently: “I’ve been running harvests directly since 2002 for MDW, and (knock on wood) this is hands-down the best vintage from Lodi I have ever seen. It stretched out to provide great hang time without over ripening. Really looking forward to seeing this vintage in the bottle!”

In a presentation at the Wine Industry Financial Symposium in late September (which was especially content-rich and relevant this year), Glenn Proctor of Ciatti Co. brokers predicted a good but not record-breaking harvest of 3.9 million tons statewide.

Looking forward, as the quieter, calmer time of year approaches for both growers and winemakers, we are excited to bring you an issue full of resources that will help you start planning for the 2017 vintage. Foremost in that regard is the 43-page special section that’s a tradition in November, the Winery & Vineyard Supplier Guide. The supplier guide lists active suppliers of equipment, supplies and services for the North American wine industry, including all their contact information and what’s new from their companies. You will want to keep this issue on your desk or your dashboard for reference throughout the year.

Also from the supplier point of view, managing editor Kate Lavin surveyed a wide swath of suppliers for the ninth year in a row to see how well they think the wine industry is doing. Senior editor Andrew Adams looked at peristaltic must pumps for the monthly Product Focus article, and contributor/winemaker Richard Carey on the East Coast tested spectroscopic analysis equipment for winery labs.

In this issue you will also find a great Technical Spotlight about Davis Estates in Napa Valley by Adams, an in-depth exploration of potassium in the vineyard and in wine, a good primer on avoiding oxygen uptake during bottling, and a timely look at what’s new to improve your product packaging.

Here’s hoping that your harvest and fermentation will soon be complete and you can take some downtime to digest this information-packed issue at your leisure.

 
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Editor's Letter

 
October 2016
 

Dark is the New Black for Wine Packaging  Access to this article requires a subsciption.

 

While the crush pads and fermentation cellars of North America are humming with activity in October, work also continues at a fast pace in the administrative offices of most wineries. Sales goals for 2017 need to be set, budgets completed and preparations for the next bottling dates made.

 
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Editor's Letter

 
September 2016
 

Everything From Finance to Seed Tannin  Access to this article requires a subsciption.

 

The end of summer brings, of course, the Wine Industry Finance Issue, of which this is the fifth annual edition. Yet there is something else happening, too. It’s on the tip of my tongue… Oh yes, crush! These pages will run the gamut of topics from the top 20 sources of financing to a preview of the 2016 harvest, plus in-depth articles about tannin maturity and the progress of clean plant certification in the eastern United States.

 
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Editor's Letter

 
August 2016
 

Finding Closures, Fighting Behemoths  Access to this article requires a subsciption.

 

The Arrival of August means two momentous things are about to begin: One, the 2016 wine grape harvest in North America, and two, the Wines & Vines Packaging Conference!

 
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Editor's Letter

 
July 2016
 

Winemakers Should be Free to Talk About Technology  Access to this article requires a subsciption.

 

Inside the immaculate To Kalon Cellar of Robert Mondavi Winery, an accomplished winemaker draws samples of a reserve 2014 Cabernet Sauvignon from a barrel with a wine thief. He releases the almost black liquid into glasses held by consumers and trade members attending the barrel auction portion of Auction Napa Valley in June.

 
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Editor's Letter

 
June 2016
 

Tips to Help You Prepare for Crush 2016  Access to this article requires a subsciption.

 

It is only June, but don’t fool yourself. You can wait no longer if you are not already “Well Equipped for Crush,” as the main cover headline says. Three articles in this issue are specifically intended to help you get the winery ready in time for the 2016 harvest.

 
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Editor's Letter

 
May 2016
 

Lake County Is Rising From the Ashes  Access to this article requires a subsciption.

 

After two giant, devastating wildfires last year, Lake County, Calif., was due for some good news. Now the good news is coming, and from multiple directions.

 
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Editor's Letter

 
April 2016
 

Oak Alternatives, Yeast and a Great Book Excerpt  Access to this article requires a subsciption.

 

April is officially the oak alternatives issue, but this one could have also been titled the Grapegrowing Issue or the Yeast Issue. So if you’re not into oak chips like those on the cover—although we know many of you are—read on anyway.

 
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Editor's Letter

 
March 2016
 

How Investors View the Wine Economy  Access to this article requires a subsciption.

 

BETWEEN PRODUCTION OF THE FEBRUARY ISSUE and this one for March, our entire staff spent three days at the Unified Wine & Grape Symposium in Sacramento, Calif. It is quite possible we saw you there, too, among the 13,800 attendees.

Unified is always the best and biggest wine industry function of the year, as much for catching up with old friends as for seeing new products and equipment in the trade show. When you add in the conference sessions, there is no better place to get a sense of how our industry is doing.

So how is it doing? Answering that question was the goal of the State of the Industry session held Jan. 27 during Unified. Our editorial team covered that crowded meeting and posted our report online that day, along with three other news stories that detailed other aspects of the symposium. (Read them here.)

The State of the Industry is solid, according to the speakers, who variously study the global economy, grow grapes, buy and sell bulk wine, and collect wine shipment data.

Collectively they said grape and wine supply and demand is balanced, and wine sales continue to increase. Some things are not perfect, however, such as the decreasing demand for lower priced wines, troublesome competition from craft beer and unsettled economies worldwide.

It was also enlightening to hear in a smaller panel discussion the perspective of experts who are just outside the wine production tier looking in, including a vineyard real estate appraiser, Tony Correia of the Correia Co.; a banker, Charles Day of Rabobank; an institutional investor, Randall Pope of Westchester Group/TIAA-CREF; and a winery mergers and acquisitions facilitator, Mario Zepponi of Zepponi & Co. Their topic was an “Update on Capital Markets, Values and Investing,” and below I will paraphrase a few of their insights.

What are you most worried about?

 
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Editor's Letter

 
January 2016
 

The Winemaking Process From Planting to Packaging  Access to this article requires a subsciption.

 

THE MAIN HEADLINE ON THE COVER of this issue is “Work Smarter in 2016.” We don’t mean to imply that you weren’t working smart in 2015, but with all the substantive new research and newly applied practices out there, you’re not yet done with your education.

The coverage in this special issue includes two stalwart reports that we run every January: the Unified Wine & Grape Symposium preview story and the continent-wide vintage report that examines the quantity and quality of the recent harvest region by region.

It’s smart to get a good look at the best products and services available to the industry at the Unified Symposium’s vast trade show, and hear from the most well-informed speakers in the many content sessions. See managing editor Kate Lavin’s preview story. The symposium runs Jan. 26-28 in Sacramento, Calif.

 
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Editor's Letter

 
December 2015
 

Industry Wraps a Good Year; Shorter Supply Looms for 2016  Access to this article requires a subsciption.

 

In this space one year ago I wrote about the two biggest issues facing the North American wine industry, in my estimation: immigration and the West Coast drought. The drought in California was finishing its third year, and immigration was a hot topic in Washington, D.C., as president Barack Obama anticipated the arrival of a Republican-controlled Congress.

Let’s take a brief look at where those two issues stand now, and take a look at comparably big topics as 2015 rushes to a close. The immigration and drought problems definitely did not go away. The drought continued and caused more and more expense and stress for grapegrowers and their crops. The immigration issue was not resolved either, but I don’t think it stayed in the daily thoughts of most winery and vineyard owners and managers.

 
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Editor's Letter

 
November 2015
 

Harvest 2015 and the 'Premiumization' Trend

 

THIS YEAR THE ANNUAL PERIOD of speculation about how big and how high quality the West Coast wine harvest will be began two weeks earlier than normal. Of course, that’s because the harvest was more than two weeks earlier than normal. So what’s the scoop? This issue’s Top Story by Paul Franson explains that the harvest quantity was estimated to be down from normal by as little as 5% in some places and as much as 50% in others.

The only person brave enough so far to state a concrete California-wide prediction was Nat DiBuduo, a data lover and president of the Allied Grape Growers association with members spread around the state. DiBuduo predicted the 2015 total will be just shy of 3.8 million tons once the official results are in, which won’t be until February, when the state releases its Preliminary Grape Crush Report.

 
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Editor's Letter

 
October 2015
 

Fire Challenges California's Wine Grape Harvest  Access to this article requires a subsciption.

 

TWO MAJOR WILDFIRES raged through important California wine regions as this issue went to press Sept. 16. The Valley Fire in Lake County and the Butte Fire in Amador and Calaveras counties rushed right to the edges of vineyards, destroyed at least one winery and forced thousands of residents—including vineyard and winery employees—to flee their communities.

The Wines & Vines staff extends its thoughts and sympathies to everyone in those areas affected by the fires. We hope for a quick containment of the flames and a rapid recovery afterward.

 
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Editor's Letter

 
September 2015
 

Relevant Reading for Harvest  Access to this article requires a subsciption.

 

 AS THIS ISSUE GOES TO THE PRINTER, the 2015 harvest has begun on the West Coast. Lots of grapes for sparkling wine have already been picked and pressed after one of the earliest starts in modern history. Aside from periods of humidity and unusual rain spells, it has been a very good growing season by most accounts. Check out our harvest news wrap up for more details.

 
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Editor's Letter

 
July 2015
 

A Tale of Two Washington Winemakers, and Technology  Access to this article requires a subsciption.

 

SINCE THIS IS THE ANNUAL TECHNOLOGY ISSUE of Wines & Vines, I’ve been thinking about differences between the hard and soft technologies that wineries use. Hard technology in this case is equipment and machinery mostly made of steel, and soft technology is basically computer software made of code.

Almost every winemaker likes the hard technology. Who wouldn’t want a set of gleaming new stainless steel tanks like those Andrew Adams writes about in the Product Focus featured on page 46? Somewhat different are the more traditional hard technologies such as concrete and oak fermentors. But most of you winemakers out there would buy all of these kinds of technology—if you had the money.

Soft technology is a different story. You don’t necessarily want it—in fact some of you might even pride yourselves on not using it. I remember visiting wineries in Woodinville, Wash., in early 2014 and meeting separately with two guys who used to work together at Chateau Ste. Michelle: Mike Januik of 10,000-case Novelty Hill-Januik Winery, and Bob Betz of 5,000-case Betz Family Winery.

 
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Editor's Letter

 
June 2015
 

Don't Miss the Chance to Vote for Sensible Research  Access to this article requires a subsciption.

 

AS YOU OPEN THIS ISSUE, The California Department of Food and Agriculture has extended the voting deadline until June 10 since the required participation had not reached the 40% mark needed for legitimacy by May 8.

Small price to pay

 
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Editor's Letter

 
May 2015
 

How Important Is Packaging to a Brand's Success?  Access to this article requires a subsciption.

 

WHAT BETTER PLACE than the annual Packaging Issue to announce that the Wines & Vines Packaging Conference is coming back for a second year? Please mark your calendars now for Aug. 19 in Napa, Calif., where the second annual one-day conference and trade show focusing exclusively on wine packaging will convene.

 
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Editor's Letter

 
April 2015
 

Renew the Pierce's Disease Assessment  Access to this article requires a subsciption.

 

THE ASSESSMENT ON WINE GRAPES that was initially approved by California growers in 2001 to fight Pierce’s disease is up for renewal this month. By the time you read this, vineyard owners should have received their ballots in the mail, and now they have until April 28 to return them.

 
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Editor's Letter

 
March 2015
 

A Clean Slate in the Vineyard  Access to this article requires a subsciption.

 

IN THE GRAPEGROWING YEAR, March is the month with a clean slate. At least on the West Coast the vines have been pruned, and bud break is about to begin. Growers have counted up the successes and mistakes of the 2014 vintage, made notes about how to improve in 2015, and now it’s time to proceed.

 
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Editor's Letter

 
February 2015
 

Why Barrels Are Irreplaceable  Access to this article requires a subsciption.

 

IN ANY CRAFT, there are certain indispensable, even timeless, tools. Some things work so well for so many fundamental reasons that they become integral and permanent.

I was thinking about this because in our house not long ago we bought a serious new frying pan. We already had an array of pans, from a heavy American cast iron skillet to a non-stick egg pan to a set of nice-looking and multi-layered sauté pans of different diameters. But then we got what my son dubbed “the totally awesome pan.” It’s an All-Clad copper-core 12-inch pan. It works beautifully for what we like to cook in our home. It heats up fast and evenly, food doesn’t stick to it, and somehow it doesn’t burn anything.

 
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Editor's Letter

 
January 2015
 

A New Look for the New Year  Access to this article requires a subsciption.

 

THIS ISSUE CELEBRATES A NEW YEAR of winemaking and the 96th birthday of Wines & Vines with an updated graphic design. So in addition to filling 164 pages with great articles about everything from rainstorms to drought to the Unified Wine & Grape Symposium, the issue introduces a new logo, type fonts and other improvements to keep our pages up to date.

 
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Editor's Letter

 
December 2014
 

Looking Back and Looking Ahead

 

The cover story for December takes a new approach to reviewing the past year in the wine industry. It’s our first Best of the Year report. In it, our editorial staff and the Wines Vines Analytics team crunch numbers to measure the Best of 2014 in terms of the best-selling wines, fastest-growing regions, most-read stories and more.

 
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Editor's Letter

 
November 2014
 

Basking in the Sunshine of Success

 

Heading into the biggest wine-buying and wine-consuming time of year, the wine industry seems to be enjoying a victory lap as it savors the progress it made in the past five years. While many know that lean periods always follow fat ones, there’s nothing wrong with basking in the sunshine of success when you can.

 
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Editor's Letter

 
October 2014
 

A Second Call for Seismic Safety  Access to this article requires a subsciption.

 

The cover headline of Wines & Vines’ September 2010 issue, “Lessons From Chile’s Quake,” stood over an almost incomprehensible photo of barrel stacks at a Colchagua Valley winery that had collapsed into a giant Jenga puzzle. The article by freelance writer Deborah Grossman, who was in Chile during the magnitude-8.8 earthquake there in early 2010, analyzed the damage to Chilean wineries and quoted experts’ advice about how wineries in Chile and around the world could avoid much of the damage next time around.

The earthquake that rocked southern Napa Valley and parts of Sonoma and Solano counties in California on Aug. 24 brought that issue to mind immediately when, within hours, we began seeing photos on Twitter of barrel room catastrophes that looked identical to those in Chile four years ago.

 
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Editor's Letter

 
September 2014
 

Soaking Up the Financial Sunshine  Access to this article requires a subsciption.

 

This edition of the magazine contains our third annual wine industry finance report. A lot has changed since the first finance issue in 2012 presented a cautious optimism about wineries’ economic health.

While the wine industry accepted then that the recession was over—sales were growing and the supply-demand situation was balanced—the lending picture in 2012 was not so bright. The bigger banks were still recovering from the recession and were afraid of risk. The smaller banks were more actively seeking lenders but may not have been tuned to winery needs.

 
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Editor's Letter

 
August 2014
 

Conference and Harvest Nearing  Access to this article requires a subsciption.

 

Just two days before writing this column I saw my first glimpse of véraison for 2014. Berries on Pinot Noir vines along Henry Road in the Carneros district of Northern California were in that ephemeral moment when most berries remained green, a few had just turned gris, and one or two per bunch had progressed all the way to noir. For me, the first appearance of véraison always seems to come as a surprise.

This year it’s not my imagination, however. As Kate Lavin reports in Top Stories, the growing season in California vineyards got an early start, and the pace has continued ahead of average. Several observers, however, told her that they don’t think harvest will be as relatively early as bud break was.

 
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Editor's Letter

 
July 2014
 

Don't Miss Our Packaging Conference  Access to this article requires a subsciption.

 

A good conference is like a magazine, but even better because it’s alive and kicking. Where a magazine depends on good writers and well-chosen topics, a conference requires good speakers and well-chosen topics. A well-balanced magazine provides readers with news and information, and it allows advertisers to reach the readers, too. At a conference and trade show, a similar exchange occurs, only it’s up close and personal.

 
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Editor's Letter

 
June 2014
 

Growers Evaluate Each Other's Labors  Access to this article requires a subsciption.

 

A certain amount of tension is built into the relationship between grapegrowers and the winemakers who buy their grapes. They both want to maximize the money to be made from their collaboration. Most of the time they both want to maximize the quality of the wine they are making together, too. But these goals don’t always line up.

Winemakers are notorious for asking growers to hang their fruit longer for riper flavors and show their obedience by dropping fruit to lower their yields. This has to be agonizing for growers, especially in the traditional arrangement where wineries pay them by the ton.

 
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Editor's Letter

 
May 2014
 

When Will Washington Go National?  Access to this article requires a subsciption.

 

A stampede of vineyard deals confirms that Washington state has arrived as a wine region. Northwest correspondent Peter Mitham pulls together the recent mergers and acquisitions in Washington and Oregon in the Top Stories section on page 14. But anyone who has visited Woodinville, Wash., in recent years already knows that wineries have sprouted thicker than Starbucks locations due to the fertile influence of affluent consumers in the Seattle area who are thirsty for wine.

 
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Editor's Letter

 
April 2014
 

West Coast Drought Watch, Episode 3  Access to this article requires a subsciption.

 

When the week I am writing this began, rain had been in the forecast for five days, due to arrive where I live in Napa, Calif., on Monday morning, March 10.

This would have been great: another nice boost for irrigation ponds and watersheds. We’d already had two rain events in the previous month. A third might mean that the previously declared drought of 2014 was just a scare.

 
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Editor's Letter

 
March 2014
 

What the Farm Bill Means for Wine  Access to this article requires a subsciption.

 

Two events showered long-delayed and much-needed benefits on the wine industry as our staff prepared this issue of Wines & Vines. First, a drenching five-day rainstorm seemed to answer the prayers of thousands of California grapegrowers facing a critical shortage of water for the 2014 growing season. And second, Congress passed a nearly trillion-dollar Farm Bill that addresses the needs of grape and wine producers to a degree never seen before on the federal level.

 
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Editor's Letter

 
February 2014
 

Where Has All the Mustard Gone?  Access to this article requires a subsciption.

 
This is the 10th annual Barrel Issue of Wines & Vines, but the first thing on my mind as I write this column Jan. 20 is California’s drought. Officials declared the past year the driest in the state’s recorded history, and here we sit with virtually no rain in months, during the winter season when we normally see about two-thirds of our annual rainfall.

 
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Editor's Letter

 
January 2014
 

Economic Picture Bright for Wineries  Access to this article requires a subsciption.

 

This issue begins Wines & Vines’ 95th year of publishing. It also marks the 15th year that we’ve produced a special edition for the Unified Wine & Grape Symposium, which takes place Jan. 28-30 in Sacramento, Calif. “The Unified” is the biggest and most important conference and trade show for the North American wine industry.

 
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Editor's Letter

 
December 2013
 

Tough Love for California Wine  Access to this article requires a subsciption.

 
High alcohol and heavy oak flavors are not subjects that most California winemakers like to talk about, especially with wine writers. But the subjects are unavoidable with certain writers.
 
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Editor's Letter

 
November 2013
 

Who Will Miss the Market Share?

 
The economic picture for most wineries and grape­growers is very bright right now, as the second consecutive harvest with good quality and large quantity is about to be completed. Grape prices recovered earlier and held nearly steady this year, so vineyard owners are counting their winnings. The retail price of domestic wines rose 4% in off-premise sales, while revenue rose 7%, so wineries and the wine trade are counting their winnings, too.
 
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Editor's Letter

 
October 2013
 

Bottles, Labels and Winemaking  Access to this article requires a subsciption.

 
As I write this letter in mid-September, harvest and crush activities have slowly ramped up in the North Coast counties of California, where our magazine is based. Trucks and trailers stacked ridiculously high with half-ton bins—most of them still empty—criss-cross the areas I see on a weekly basis in Sonoma, Napa and Marin counties. Rigs of vineyard lighting for night harvesting are making their annual appearances. Spotting a polished Land Rover along with dusty white pickup trucks and worn 1980s sedans among the vines indicates that everyone from cult winery owners to vineyard foremen to seasonal laborers are paying close attention to the ripening grapes.
 
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Editor's Letter

 
September 2013
 

What Napa Farmers Want  Access to this article requires a subsciption.

 
The Napa County Farm Bureau celebrated its 100th anniversary in August with a wine reception and dinner outdoors at the Robert Mondavi Winery, including remarks by Warren Winiarski, founder of Stag’s Leap Wine Cellars, U.S. Rep. Mike Thompson and other dignitaries, and entertainment by a country-rock band flown in from Nashville, Tenn. It was a beautiful evening with civilized touches that contrasted sharply with what the first Farm Bureau gatherings must have looked like in 1913.
 
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Editor's Letter

 
August 2013
 

Will the UC Extension Rebound?  Access to this article requires a subsciption.

 
If you care about the future of cooperative extension services for wine grape growers, don’t miss Cliff Ohmart’s “Vineyard View” column in this issue. Ohmart has produced a careful explanation of how severely California’s extension system has shrunk in recent years.
 
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Editor's Letter

 
July 2013
 

Sigh of Relief Over 'Serving Facts'  Access to this article requires a subsciption.

 
The Treasury Department’s ruling May 28 that wine, beer and spirits makers may add “serving facts” to their packaging appears to give all three what they want. Those few producers who want to start posting details related to serving size, calories, protein and fat on their back labels can go ahead, and those who don’t want to don’t have to.
 
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Editor's Letter

 
June 2013
 

Academia and Industry Must Meet  Access to this article requires a subsciption.

 
The American Society for Enology and Viticulture has been promoting the wine industry’s health by supporting research and education for 64 years. That’s why this is our 64th annual Enology and Viticulture Issue, which coincides with the annual conference of the ASEV (see page 46 for more details about this month’s conference in Monterey, Calif.).
 
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Editor's Letter

 
May 2013
 

The Leading Edge of Packaging  Access to this article requires a subsciption.

 
You know the challenge: How do you get your wine brand noticed when 10s of thousands of other brands compete against yours? One way is to create a bold brand or line that combines an attention-getting taste profile with fresh packaging.
 
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Editor's Letter

 
February 2013
 

Bigger, Better and More Practical  Access to this article requires a subsciption.

 
The merger of Practical Winery & Vineyard into the organization and pages of Wines & Vines, announced in January, is big news for our company and big news for you as a reader. Here is the story behind the announcement.
 
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Editor's Letter

 
December 2012
 

The Top 10 Stories of 2012  Access to this article requires a subsciption.

 
Wines & Vines is committed to professional news reporting. You can tell by the posting of original wine industry news articles written by our own editorial team every business day. We have reported 250 or more headline stories every year since 2007. What follows are what I believe to be the top 10 news stories or themes of 2012 in terms of their overall effect on our readers.
 
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Editor's Letter

 
November 2012
 

Pulling Their Weight in Washington

 
The fire-engine red, four-wheel drive Ford F350 diesel pickup was pulling a trailer loaded with empty MacroBins and drawing unwanted attention on the otherwise quiet streets of Walla Walla, Wash. Unwanted, particularly since we were passing through a school zone guarded by a police officer leaning out the window of his cruiser with a radar gun.
 
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Editor's Letter

 
October 2012
 

Are You Better Off Than in 2008?  Access to this article requires a subsciption.

 
Are you better off than you were four years ago? That is a popular question in Mitt Romney’s campaign as the former Massachusetts governor attempts to unseat President Barack Obama in the Nov. 6 election. The Romney team apparently trusts that many people will say they are worse off than four years ago, based on the slowly growing economy and high unemployment rates.
 
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Editor's Letter

 
September 2012
 

The Story Behind the Top 20 Lenders  Access to this article requires a subsciption.

 
What is more vital to the wine industry economy than finance? Access to capital softens the unique financial tremors that come seasonally, annually and even generationally in the business of growing grapes and making wine. Moreover, capital makes growth possible, and most of our industry today is focused on growth.
 
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Editor's Letter

 
August 2012
 

Make Closures Consumer-Friendly  Access to this article requires a subsciption.

 
Regular readers of Wines & Vines will recognize headlines like this: Natural Cork TCA Incidence Drops; Synthetic Corks Most Consistent in Oxygen Transfer; Does Glass Make the Ultimate Closure?; Screwcaps Claim Low Carbon Footprint, etc.
 
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Editor's Letter

 
July 2012
 

Software, Hardware and a Digital Edition  Access to this article requires a subsciption.

 
We’ve pulled together a really solid issue this month. Five articles deal with how to use technology and the latest research results in your cellar or vineyard. It makes good sense because this is the eighth annual Technology Issue. Three of these reports are in the feature “well,” as we call it, and two more are in the columns section nearer the back of the book.
 
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Editor's Letter

 
June 2012
 

The Race Is On for Vintage 2012  Access to this article requires a subsciption.

 
And they’re off! Is it just me, or are the vines growing faster than normal this year? Where I live in the southern Napa Valley, the vines bolted from the starting gate in mid-March, stumbled briefly during cold and damp weather in early April, then regained their footing and sprinted to the first wire. As I write this column in mid-May, Chardonnay and Pinot Noir shoots in Carneros have galloped to the second wire and begun flowering. (Also, the Kentucky Derby ran for the 138th time last weekend.)
 
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Editor's Letter

 
May 2012
 

Partisan Packaging and Variation  Access to this article requires a subsciption.

 
The world of politics makes room for both conservatives and liberals, and so does the world of wine. Since this is the 13th annual Packaging Issue of Wines & Vines, I am talking about conservative and liberal approaches to packaging, of course, not gun rights or gay rights.
 
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Editor's Letter

 
March 2012
 

Who Gets Credit for Riper Wines?  Access to this article requires a subsciption.

 
Something is missing from the still-simmering debate about how high-alcohol table wines came to be today’s standard bearers. Who or what is the responsible party? The 100-point scale? International winemaking consultants? Climate change?
 
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Editor's Letter

 
February 2012
 

DtC Shipments Grow 13% in 2011  Access to this article requires a subsciption.

 

Now that the data are in for direct-to-consumer sales in 2011, and we can compare them to 2010, it’s time to share the good news coming from Wines & Vines' partnership with ShipCompliant, which makes valuable market research available to our readers.

 
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Editor's Letter

 
January 2012
 

The To-Do List for 2012  Access to this article requires a subsciption.

 
With the new year comes a chance to improve yourself, your winery and your vineyard. Let’s leave the “yourself” part to other magazines like Oprah and Men’s Health, and focus on the other two. I think the wine industry now lives in a world quite different from that of 2007, when the wine business was firing on all eight cylinders. Today’s wine economy has lots of good things going for it, but it’s a leaner, more efficient economy—not a V-8 anymore but a turbocharged 4-cylinder that averages 30 mpg city/highway.
 
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Editor's Letter

 
December 2011
 

Time to Review and Recover

 
As I write this in early November, Oregon winemakers have just harvested the last of the latest-ripening Pinot Noir grapes ever. Pennsylvania winemakers are wondering what to do with newly fermented Vidal that didn’t reach 9% alcohol. Northern California winemakers are hoping that none of the botrytis they saw in their damp vineyards will be smelled in their wines.
 
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Editor's Letter

 
November 2011
 

Lessons to Learn From Six Sigma

 
This month I want to dip into an issue that was raised for me by a prominent wine industry supplier: Are vineyards and wineries utilizing the same level of quality control and production efficiency practices that their suppliers and buyers are? Large suppliers and retailers frequently use quality-control certifications such as ISO and methodologies like Six Sigma to maximize the quality and consistency of their products and operations. Synthetic closure producer Nomacorc in Zebulon, N.C., is one of them.
 
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Editor's Letter

 
October 2011
 

Alcohol-Health Link Reconfirmed  Access to this article requires a subsciption.

 
 
CLICK PHOTO TO PLAY VIDEO: Editor Jim Gordon discusses new CDC findings on the health benefits of moderate alcohol consumption.

The long-known but long-downplayed connection between wine and health has been validated again. This time it was confirmed by no less an authority than the federal government’s Centers for Disease Control and Prevention. The CDC recently published results of a study that stressed moderate alcohol consumption as one of four low-risk lifestyle behaviors that can have a very positive effect on people’s mortality—in other words, how long they live.

 
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Editor's Letter

 
September 2011
 

U.S. Economy vs. Wine Economy  Access to this article requires a subsciption.

 
 
CLICK PHOTO TO PLAY VIDEO: Editor Jim Gordon discusses the wine economy
I am writing this letter shortly after Congress raised the debt ceiling and Standard & Poors lowered its rating for U.S. government bonds from AAA to AA. As we all know, chaos broke out on Wall Street. The Dow Jones Industrial Average dove one day, rose the next, dove again, and so on for six days. Today, as this issue is going to press, it is rising again. Few expect The Dow to stay up, I suspect, and it’s likely that the stock market will remain unsettled for some time to come.

It all seemed avoidable and unnecessary. Many winery and vineyard owners share the frustration of the U.S. business community in thinking that Congress blew its chance to calm the economic waters as the debt ceiling deadline approached. Instead of handling the challenge well in advance, Congress postured, delayed and bickered until the boat rocked wildly. Now we may all get wet.
 
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Editor's Letter

 
August 2011
 

Weighing Romance vs. Performance in Closures  Access to this article requires a subsciption.

 
 
CLICK PHOTO TO PLAY VIDEO: Editor Jim Gordon discusses the future of natural corks
In this space one year ago I wrote that there is no single neat answer to the question of what is the best overall wine bottle closure. I still believe that. Corks are not going away any time soon, even though the less expensive alternatives—screwcaps and some types of synthetics—have proven their reliability.

But what if I’m being way too conservative, and what’s really happening is that the transition to a new paradigm is occurring right now? We just don’t recognize it yet. What if screwcaps eventually take over the wine closures market? Then the wineries that stick with corks will be left behind, holding the bag of an outdated technology that consumers and the industry have dropped as they race down the path to the future.
 
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Editor's Letter

 
July 2011
 

High Tech for Low Intervention  Access to this article requires a subsciption.

 
This is the seventh annual Technology Issue of Wines & Vines. Our team of writers stuffed it full of information about how to apply technology to your work whether you are a winemaker, grapegrower or wine marketer.
 
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Editor's Letter

 
June 2011
 

Speak Out Against the CARE Act  Access to this article requires a subsciption.

 
The CARE Act is back in Congress this year, and Wines & Vines still doesn’t care for it. Wineries, brewers, distillers, retailers—even beverage importers—are speaking out against the cynically misnamed legislation that would give wholesalers much more influence over alcohol sales in individual states.
 
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Editor's Letter

 
May 2011
 

Doing Something About Balance  Access to this article requires a subsciption.

 
I can’t remember the last time I saw so many journalists show up for a wine event. The wine media practically drowns in invitations to press conferences and tastings. They have to turn down the majority.
 
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Editor's Letter

 
April 2011
 

What Do Wine Writers Want?  Access to this article requires a subsciption.

 
When I returned to my routine in late February after the Symposium for Professional Wine Writers at Meadowood Napa Valley, I found myself thinking about what wine writers want.  As a former full-time consumer wine writer and editor, I have a certain understanding of the craft that may help Wines & Vines readers see wine writers in a more accurate light.
 
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Editor's Letter

 
March 2011
 

It's All About the Vines  Access to this article requires a subsciption.

 
Wine is made in the vineyard, right? Rarely do the fermentation tanks sit between the rows, but the essence of this overused aphorism is true. Even with all their skills and technology, winemakers can’t make great wine from average grapes.
 
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Editor's Letter

 
January 2011
 

DtC Sales Up, Teen Drinking Down  Access to this article requires a subsciption.

 

The news in December leading up to press time for this issue carried very positive stories for wineries: An important segment of wine sales is up while teen drinking is down. Is there a connection?

 
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Editor's Letter

 
December 2010
 

Top 10 Stories of the Year

 

What news stories were most on the minds of North American winemakers and grapegrowers in 2010? Certainly the economy and the dramatic weather conditions during the growing season were big topics. What else caught our attention and yours during the year that’s now almost finished?

 
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Editor's Letter

 
November 2010
 

Growing Despite the Economy

 
It’s difficult for vintners and growers to be optimistic about the wine economy today with all the bad news circulating, at least on the West Coast. Yet positive signs are there for the discovering, and we’ve found a few powerful ones for this issue.
 
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Editor's Letter

 
October 2010
 

Where Artistry Meets Technology  Access to this article requires a subsciption.

 

When planning this first-ever Artisan Winemaking Issue of Wines & Vines, I thought I had a pretty good idea of what “artisan” meant—someone who applies artistry to their craft. We wanted an issue theme to appeal to smaller-sized vineyard and winery operations throughout North America, and particularly those working to produce wines of exceptional quality.

 
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Editor's Letter

 
September 2010
 

A Call for Earthquake Preparedness  Access to this article requires a subsciption.

 
In March of this year I flew to Germany to attend two big international wine shows. During the trip I had the pleasure of getting to know a fellow wine industry journalist, Eduardo Brethauer of Vitis magazine, from Chile.
 
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Editor's Letter

 
August 2010
 

Shaping Wines to Fit Their Closures  Access to this article requires a subsciption.

 
Until recently in winemaking history there was no debate about how to seal a bottle of high-quality wine. Cork had been the best choice for hundreds of years. Closures only became a hot topic when the suitability of cork was demonstrated to be an issue by the discovery of what causes “corked” bottles—2,4,6-trichloroanisole. Scientists learned how to measure this mold, and packaging companies subsequently rushed to develop alternative closures that were TCA-proof.
 
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Editor's Letter

 
July 2010
 

For Whom the CARE Act Cares  Access to this article requires a subsciption.

 

Unless you flew to New Zealand for the 2010 harvest and are just now returning, you already know about House Resolution 5034, the so-called CARE act that would take really good care of alcohol wholesalers at the expense of producers. The innocently named bill, introduced by Rep. Bill Delahunt (D-Mass.), was written on behalf of the National Beer Wholesalers Association. The Wine & Spirits Wholesalers of America actively support it, too.

 
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Editor's Letter

 
June 2010
 

What Winery Buyers Are Thinking  Access to this article requires a subsciption.

 
Hope isn’t much of a strategy,” said Randy Luginbill, vice president of winery relations for Silverado Premium Properties as he introduced four speakers during May’s Vineyard Economics Seminar. His point was that the recession has hit many winegrape growers hard. Fewer have long-term contracts, many are expecting lower per-ton payments this season, and quite possibly more growers than last year will have no home at all for their grapes—unless they custom crush.
 
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Editor's Letter

 
May 2010
 

What's Behind Our Numbers?  Access to this article requires a subsciption.

 
Grapes and wine are your products. Information is our product. At Wines & Vines, we labor every day to bring you the most accurate and up-to-date information in our daily web Headlines and the print magazine’s monthly feature stories, columns and other departments. A portion of that information is originally collected and stored as data, which we then use in the Wines & Vines Directory & Buyer’s Guide, in the W&V Online Marketing System and in other diverse ways to serve you as a reader.
 
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Editor's Letter

 
April 2010
 

Time to Renew PD Funding  Access to this article requires a subsciption.

 
It is time for California grapegrowers to renew their self-assessment to fund the ongoing fight against Pierce’s disease. At the current assessment rate of $1 per $1,000 of crop value, it has to be the world’s best bargain in disease prevention.
 
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Editor's Letter

 
March 2010
 

Benefits of Science and Technology  Access to this article requires a subsciption.

 
Everybody loves the image of the little old vigneron trudging through his vineyard in the spring, beret on his head and hoe in his hand, sniffing the air for rain, making mental notes on the health of his vines, one by one, as he envisions the rich harvest to come in September.
 
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Editor's Letter

 
February 2010
 

Tasting Blind Is Not Just for Critics  Access to this article requires a subsciption.

 
Do you as a winemaker hope that wine writers and trade buyers taste your wine blind? Do you want them to base their decisions on what’s in the tasting glass, or do you want them to carry along their prejudices against your AVA, your brand, your price-point or, God forbid, your personality?
 
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Editor's Letter

 
January 2010
 

Keep the Green Message Simple  Access to this article requires a subsciption.

 

Could it be that the wine industry’s considerable effort to go green and then to communicate this movement to customers has failed? Even worse than that, could the whole thing be on the verge of backfiring and turning wine drinkers off the whole concept?

 
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Editor's Letter

 
December 2009
 

Good News for the Wine Economy

 

At the beginning of this year I wrote perhaps the most pessimistic column of my life. Because of the great recession, enabled by the Bush administration and a debt-loving public, the second half of 2008 saw wine sales revenues plummet. Restaurants emptied, distributors stopped ordering and vintners checked their spreadsheets to see what revenue cuts in the neighborhood of 30% did to their bottom lines.

 
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Editor's Letter

 
November 2009
 

Thriving in a Slow Economy, Part 2

 

At this time last year the great recession had just arrived. To address the developing disaster I wrote a piece in this space in the November 2008 issue titled “Thriving in a Slowing Economy,” passing on advice from experienced vintners and marketers.

 
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Editor's Letter

 
October 2009
 

WHO's View on Alcohol and Health  Access to this article requires a subsciption.

 
While grapegrowers and winemakers are laboring through the immediate, urgent challenges of the 2009 crush, their advocates in Washington, D.C., are facing less urgent, but no less important issues. One of those is an effort by the World Health Organization to write a "Global Strategy to Reduce Harmful Use of Alcohol."
 
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Editor's Letter

 
September 2009
 

Technology to Solve Problems  Access to this article requires a subsciption.

 
While wine marketers like to cultivate the image of the humble vintner who crafts wine with traditional tools, the people who grow the grapes and process the wine are concentrating on a different type of cultivation. They emphasize a strong and growing trend toward high-tech tools and services that put ever-finer points on grapegrowing and winemaking. This is a good thing for wine quality. Growers and winemakers now use an incredible array of tests and tools they didn't have a decade ago, and more come online every month.
 
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Editor's Letter

 
August 2009
 

Do You Have Uncommitted Fruit?

 
If, as you read this in early August, the 2009 winegrape crop is as big as expected in early July when I was writing this, then potentially a whole lot of growers will be facing tough decisions. Those left with uncommitted fruit will have to do one of three things: 1) Sell cheap. 2) Let it hang. 3) Make wine.
 
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Editor's Letter

 
July 2009
 

Where There's Smoke  Access to this article requires a subsciption.

 

As I write this in the first week of June, an unusual weather system brought rain showers--including thunder and lightning--to Northern California. Despite the area's need for water, the untimely weather was ominous for winegrape growers for multiple reasons. Varieties in some places hadn't finished bloom; high humidity and temperatures in the 70s increased mildew pressure; and possibly most ominous of all: The lightning suggested that last summer's wildfires were not a once-in-a-lifetime event.

 
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Editor's Letter

 
June 2009
 

Enology vs. the Economy  Access to this article requires a subsciption.

 
What the wine industry needs to remember about the current economic recession is that it won't last forever. It will run its course in due time, with the help of federal stimulus funds and new vintages. Vintners and growers need to be ready when the economic arrows start to point up again. They won't be ready for the recovery, however, if they're too focused on the arrows that still point down.
 
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Editor's Letter

 
May 2009
 

Who Owns Your Label?  Access to this article requires a subsciption.

 
Wines & Vines  reported online in March that dozens if not hundreds of U.S. wineries could lose their ability to market their products in Europe if they continue to use certain common wine terms on their labels. A deadline set by the European Union years ago arrived, and EU officials now consider U.S. imports illegal if their labels carry such good old English terms as "vintage," "tawny," "ruby," and such widely recognized terms of French origin as "chateau," "clos" "sur lie."
 
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Editor's Letter

 
April 2009
 

An All-American Appellation  Access to this article requires a subsciption.

 
This month's column revisits a topic I first addressed here in March 2007. Then just a discussion of truth in labeling, now it has evolved into a concrete proposal that would rectify a very poorly conceived section of the federal rules on wine labeling. An interstate coalition of winegrape grower groups has now petitioned the Alcohol and Tobacco Tax & Trade Bureau (TTB) to revise the rules. We hope that petition will be accepted and opened for industry comments later this year.
 
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Editor's Letter

 
March 2009
 

Huge Tax Increase Appears Dead  Access to this article requires a subsciption.

 
California grapegrowers and winemakers in the second week of February exhaled with relief upon hearing that no support materialized in the leadership of the state legislature for Gov. Arnold Schwarzenegger's misnamed "Nickel-a-Drink" tax proposal. The state's budget crisis continued, but it was clear that the proposed tax increase of 640% on wine had no legs to stand on--at least for now.
 
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Editor's Letter

 
February 2009
 

The Challenge of Barrel Buying  Access to this article requires a subsciption.

 
I feel for the unlucky winemakers who have to make barrel-buying decisions now for their 2009 harvests--and that's most of you out there. It's too early in the year to estimate the size of your crop, yet if you wait until late spring or early summer, when the fruit has set and you can make a rough estimate of yields, you may miss getting the barrels you want at reasonable prices.
 
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Editor's Letter

 
January 2009
 

The Outlook for Wine Sales  Access to this article requires a subsciption.

 
How morbidly appropriate that the wine business was rocked by a sales slump of historic proportions just as our staff prepared this 90th anniversary edition of Wines & Vines. No one in the business that I've spoken to can remember a more depressing period for sales than what happened in the second half of 2008.
 
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Editor's Letter

 
December 2008
 

Arm Yourself With Information

 
I am finishing this column Nov. 5, the day that this issue of Wines & Vines goes to the printer and the day after Barack Obama was elected president of the United States. It remains to be seen what the Obama administration will mean for the wine industry, but it's already clear that 2009 will begin with more clouds over the wine landscape than 2008 did. Three veteran observers of the wine economy share their outlooks in one of four articles in this issue that preview the Unified Wine & Grape Symposium (see Wines & Vines article).
 
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Editor's Letter

 
November 2008
 

Thriving in a Slowing Economy

 
In the past month, news about the American economy has sunk from bad to worse. At the same time, many wineries confirmed that their sales are softening, if not dropping. As experts in government, banking and the stock market talked about the worst financial crisis since the Great Depression, it seemed like a good time to look around for anti-depression measures for the wine industry.
 
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Editor's Letter

 
October 2008
 

Wine Is Thriving, But . . .  Access to this article requires a subsciption.

 
The United States government took over Fannie Mae and Freddie Mac the weekend before this issue of Wines & Vines went to press. If anyone had been uncertain that a lending crisis was under way before then, the dramatic intervention by the Treasury Department at the two huge private/public lenders put that question to rest.
 
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Editor's Letter

 
September 2008
 

Talking Technology; Looking East  Access to this article requires a subsciption.

 
Winemakers often take pride in the simplicity of their craft, and they should. How many times have you told your consumers or a journalist that to make the best wine, you simply take the best grapes and try not to screw them up? That's a truism, but you know better than your customers that it's not as simple as it sounds.
 
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Editor's Letter

 
August 2008
 

The Irony of a Corked Bottle  Access to this article requires a subsciption.

 
It was another party marred by another bottle of corked wine. But it wasn't just any party. It was a reception for the 2008 Merit Award winner of the American Society for Enology and Viticulture. A couple of dozen ASEV members, friends and family members gathered in a hotel suite in Portland, Ore., to celebrate Bob Steinhauer's acceptance of the award, and his memorable address at the ASEV annual meeting (see "Robert Steinhauer Reflects").
 
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Editor's Letter

 
July 2008
 

One Rationale for Going Organic  Access to this article requires a subsciption.

 
Those of us old enough to remember the first time organic wines came around need to get over ourselves. Twenty-five years ago the wines were mostly terrible; the vineyards were largely amateur-hour productions, and the public quickly turned away.
 
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Editor's Letter

 
June 2008
 

Wanted: More Local Growers  Access to this article requires a subsciption.

 
Surplus and shortage cycles in the California wine business are well documented in the news media, because California still makes more than 90% of U.S. wine. An oversupply of California grapes and bulk wine has soaked the market since the freak-of-nature 2005 vintage. But the situation in many other states is not the same.
 
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Editor's Letter

 
May 2008
 

Taking the Pulse of the Central Region  Access to this article requires a subsciption.

 
It had been too long since I visited wine country in the central part of the continent, so I welcomed the opportunity to attend the "License to Steal" wine marketing conference on Lake Erie in early April (see Faces & Forums). We coastal dwellers tend to spend too much time talking among ourselves and not enough time discovering what's happening in between the coasts.
 
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Editor's Letter

 
April 2008
 

Making Money the Hard Way  Access to this article requires a subsciption.

 
The vitality of the Oregon wine industry struck me while spending a few days in Eugene recently. The No. 4 state in wine production has always hoed its own row, and now gets to enjoy the fruits of that hard labor.
 
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Editor's Letter

 
March 2008
 

A Closer Look at the Elephant  Access to this article requires a subsciption.

 
California's Grape Crush Report reminds me of the fable about a village in India inhabited by blind men, that has its first visit from an elephant. They perceive the elephant quite differently. You know, one touches the elephant's leg and says an elephant is like a pillar. Another touches the tail and says an elephant is like a rope. A third touches the pachyderm's side and says an elephant is like a giant boulder, and so on.
 
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Editor's Letter

 
February 2008
 

A Close Look at Barrels  Access to this article requires a subsciption.

 
If you've been to Europe in the last couple of years you know how little respect the dollar gets there. The traveler's rough math is: one euro equals one and a half dollars. So the 50-euro per day rental car is about $75 to you.
 
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Editor's Letter

 
January 2008
 

Do 'AVA Owners' Have Rights?  Access to this article requires a subsciption.

 
The TTB took a little pressure off its proposed AVA regulation overhaul in December when it extended the comment period on two controversial notices until March 20, 2008. This was a good move. But it also extends the period of limbo for proposed AVAs seeking approval, which is not good for the growers and wineries involved. Still, the breathing space should help the industry and the feds to sort this out in a rational way.
 
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Editor's Letter

 
December 2007
 

Heating up the Research Debate  Access to this article requires a subsciption.

 
In this, the last issue of the year, our cover story is based on an idea I began thinking about seriously while writing my Editor's Letter for our first issue of the year. In "The AVF's Search for Answers" (January 2007) I was just coming to grips with an apparent deficit in scientific data that would help vineyard managers and winemakers do their jobs better--and consequently prosper.
 
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Editor's Letter

 
November 2007
 

Who Wants More Labeling?  Access to this article requires a subsciption.

 
Is wine a food? Wine industry members generally believe that it is. Wine should be on the dinner table, sometimes on the lunch table, too. Wine should be a staple, consumed regularly. It's healthy, it tastes good, it even provides some nutrition.
 
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Editor's Letter

 
October 2007
 

Let The Good Times Last  Access to this article requires a subsciption.

 
These are the good times for the wine industry. I interviewed half a dozen financial and managerial professionals in the industry to confirm it.
 
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Editor's Letter

 
September 2007
 

New Style More Substance  Access to this article requires a subsciption.

 
As the longest-running success story in wine publishing, Wines & Vines has certain traditions to uphold, namely, covering wine industry issues in a timely and accurate manner and keeping the interests of grapegrowers and vintners as our first priority. But that doesn't mean we're stuck in the past.
 
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Editor's Letter

 
August 2007
 

An Essential Book on Closures  Access to this article requires a subsciption.

 
Just as the Wines & Vines staff was wrapping up this, the annual Closures Issue of the magazine, an advance review copy of a book on the same topic arrived in the mail. I spent several hours reading portions of it before this issue went to press, and believe that it will be essential reading for winemakers everywhere, and fascinating for anyone in the wine trade, too.
 
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Editor's Letter

 
July 2007
 

Tipping Point for Growers  Access to this article requires a subsciption.

 
During the last two years, while many American vintners began to celebrate a financial situation rosier than they'd seen since the beginning of the millennium, lots of growers, on the other hand, felt like they'd been turned away at the door to the party. Grape prices lived in the basement, pests seemed to be multiplying in the vineyards, and in the perverse logic of the farming business, the worst threat of all--large harvests of excellent quality--materialized.
 
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Editor's Letter

 
June 2007
 

Sounding the Alarm on Leafroll Disease  Access to this article requires a subsciption.

 
California's senior viticulture advisor, the man charged with outreach to growers around the state, believes that an infection currently spreading in vineyards is potentially a bigger problem than the phylloxera/rootstock fiasco of the 1990s. The infection is leafroll disease.
 
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Editor's Letter

 
May 2007
 

The Power of the Package  Access to this article requires a subsciption.

 
Among at least a dozen good ideas for articles that I gathered at the UC Davis Wine Executive Program in March, one was particularly relevant to the main theme of this issue, which is packaging. The wine industry so far has been fortunate not to have to fret over packaging to the same extent as many other consumer product industries.
 
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Editor's Letter

 
April 2007
 

Letting Oak Chips Out of the Bag  Access to this article requires a subsciption.

 
It's time to bring oak alternatives further out in the open. Continuing to hide these very common winemaking tools invites the wine trade and the public to conclude that there is something wrong with barrel staves, oak chips, balls, spirals and sticks. But there is nothing inherently wrong. They're naturally grown, they're not carcinogenic, they're good for the environment and they can taste great, as Tina Caputo points out in her lead story for this issue (page 22).
 
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Editor's Letter

 
March 2007
 

The Un-American Appellation  Access to this article requires a subsciption.

 
The issue of whether wines labeled as "American" should be allowed to contain 25% of wine from other countries has been simmering for two years, and now it's starting to boil. Currently, federal regulations include this loophole--which is big enough to sail a tanker full of Australian Shiraz through--and a number of American winegrape growers don't like it.
 
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Editor's Letter

 
February 2007
 

Winemaker, Know Thy Barrels  Access to this article requires a subsciption.

 
I bought my first wine barrel from Mike Grgich 16 years ago. I had interviewed him for a magazine cover story at about that time, and I was impressed with how neat and clean the Grgich Hills cellar looked, and how meticulous the winery's regimen of tasting, racking, topping and sanitation was. So when I decided to up the ante in my fledgling amateur winemaking career from the 5 gallons I had fermented the previous year to a full barrel, he came to mind as a barrel supplier.
 
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Editor's Letter

 
January 2007
 

The AVF's Search for Answers  Access to this article requires a subsciption.

 
"It seems to work for us, but we don't really know why. There's not enough science to base it on."

I lost track of how many times I heard this quote from winemakers and vineyard managers last year. The question that prompted it might have been, "What's better about native yeast?" or "Why do you drop so much fruit?" or "How do you know gravity flow is more gentle than pumping?" Too many decisions in the vineyard and the cellar are still based on tradition. The wine industry needs its traditions and folklore, true, but even more we need some answers.
 
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Editor's Letter

 
December 2006
 

Guest Worker Program Needed  Access to this article requires a subsciption.

 
President Bush in October signed a Republican-backed bill to build a 700-mile fence along the U.S.--Mexican border. It was at best a dose of aspirin to temporarily reduce the fever over illegal immigration. The bill came too late to block the flow of migrant labor to the vineyards for this year's harvest, and because of the mid-term Congressional elections there wasn't enough conviction in Washington, D.C., to address definitively the whole issue of immigration reform. At least, not yet.
 
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Editor's Letter

 
November 2006
 

When Do Appellations Matter?  Access to this article requires a subsciption.

 
Negociant Donny Sebastiani of Sonoma, Calif., was explaining to a crowd at the Wine Industry Financial Symposium how his company views the global wine competition. He projected a photo taken at a Mission Viejo, Calif., retailer. A woman shopper beams while holding a bottle of Smoking Loon wine in front of a floor stack of the same. "Smoking Loon is my favorite Australian Merlot," she said.
 
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Editor's Letter

 
October 2006
 

You Reflect Our Relevance  Access to this article requires a subsciption.

 
Founded in 1919, Wines & Vines is the longest-running hit in the wine publishing field. It's not the magazine's age, however, that keeps it vital. I think it's our ability to effectively serve you, the reader, despite constant changes in the wine industry.
 
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Editor's Letter

 
September 2006
 

Talking Up Technology  Access to this article requires a subsciption.

 
Consumers don't buy wine like they do cell phones or digital cameras. They're not looking for the hottest new computer technology to enable them to view podcasts in their Pinot Noir or to obtain five-spot focus in their Fumé Blanc. So the application of high-tech tools and methods in the wine industry has remained largely out of the public's sight.
 
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Editor's Letter

 
August 2006
 

Boisterously Seeking Closure  Access to this article requires a subsciption.

 
I spent my first month as editor of Wines & Vines totally immersed in closures as we prepared this, the magazine's first Closures & Packaging Issue, for press. Six feature articles in these pages delve deeply into the twin topics. While I have reported on the merits of natural corks vs. alternative closures for 20 years, I was still surprised to find how dynamic, vital and highly charged the debate is for winemakers and marketers today.
 
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Editor's Letter

 
July 2006
 

Oak, By Any Other Name  Access to this article requires a subsciption.

 
Want to talk about alternatives to oak barrels? Products like oak chips and tank staves? You may be in the minority. It seems that many winemakers--or more likely, the people in marketing--don't want to talk about oak alternatives. They seem to fear consumers will be put off.
 
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Editor's Letter

 
June 2006
 

Let's Hear It For The ASEV  Access to this article requires a subsciption.

 
The American Society for Enology and Viticulture (ASEV) was established at UC Davis in 1950. The goal was to improve the quality of American wines by beginning in the vineyards and working through to the wine in the bottle. No one can doubt that in the 56 years since then, American wines have improved.
 
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Editor's Letter

 
May 2006
 

It's A Wrap  Access to this article requires a subsciption.

 
There is a bar on the Plaza Mayor in Madrid that sells wine out of a traditional goatskin bag. Tourists must have taken a million pictures of the wine-filled goatskins in that bar. "Isn't that quaint? Here it is the 21st century and they are still selling wine out of goatskins, just like a thousand years ago."
 
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Editor's Letter

 
April 2006
 

The Impact Of Vineyard Technology  Access to this article requires a subsciption.

 
The use of new vineyard technology and related technical advances can make a huge difference to the wine in the bottle, that's common knowledge. But the impact may go beyond that. Some industry observers believe that the mind-boggling grape harvest of 2005 may be traced to technical advances in irrigation technology and trellis applications.
 
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Editor's Letter

 
March 2006
 

Kicking The Dirt  Access to this article requires a subsciption.

 
It has become a wine public relations cliché that all great wine starts with the grower in the vineyard. But like many other clichés, it is based on solid reality.
 
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Editor's Letter

 
February 2006
 

Keep Those Barrels Rolling  Access to this article requires a subsciption.

 
The production of barrels has come a long way since wine was shipped in palmwood casks from Armenia to Babylon thousands of years ago, B.C. In the following centuries, wooden barrels were used to transport wines in most areas of the winemaking world.
 
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Editor's Letter

 
January 2006
 

Getting Started  Access to this article requires a subsciption.

 
Good grief!
 
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