Perhaps the longest standing commercial red winegrape variety to survive in the South, Lenoir is often planted in areas of the country where Vitis vinifera (European grapevines) would quickly succumb to Pierce’s disease—and where it was previously believed that only the hardy Muscadine species (Muscadinia rotundifolia) could survive. The Lenoir winegrape has a long history in the southern United States, and its progress in the wine industry continues to evolve and expand as its wine quality gains recognition.

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