Business & Management

 

Blue Collar Boutiques

February 2007
 
by Larry Walker
 
Lucas Winery
Lucas Winery released its first wine in 1978, and specializes in Zinfandel and Chardonnay. The wines have always proudly been labeled "Lodi."
 
In our January 2006 issue, Wines & Vines published an article about boutique producers who have chosen to "think small" for one reason or another. In that story, we looked at three wineries in California's North Coast and Central Coast regions. This year, we turned our attention to a California region that is suddenly trendy, in terms consumer awareness: Lodi.
 

 
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